Competitrack

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	News August 07, 2007 Next Generation Online Video Piracy Suite Offered by Competitrack October 31, 2006 Competitrack announces U.S. expansion--monitored TV advertising now extends into 100 spot markets October 11, 2006 Competitrack expands advertising monitoring business into Co-op and trade promotion tracking. Broadcast tracking capability an industry first. Methodology Syndicated and Custom Tracking Programs

Next Generation Online Video Piracy Suite Offered by Competitrack

New York, August 07, 2007 -- Competitrack Inc., a New York-based media monitoring firm, has introduced advanced video fingerprinting technology for policing online video piracy and copyright infringement. This solution can effectively help video sharing websites like YouTube and Metacafe avoid unlawfully displaying copyrighted materials. (More...)

Competitrack announces U.S. expansion--monitored TV advertising now extends into 100 spot markets

New York, October 31, 2006 -- Competitrack announced today that the 20 year old company is expanding its TV commercial tracking business into 100 TV spot markets across America, ranging in size from New York City to Portland, Maine. Honolulu is included in addition to metropolitan areas within the continental United States. (More...)

Competitrack expands advertising monitoring business into Co-op and trade promotion tracking. Broadcast tracking capability an industry first.

New York, October 11, 2006 -- Competitrack announced today that it is expanding its two-decades old advertising tracking business into the co-op and trade promotion space. The company's new co-op tracking SBU will focus on ad activity in the continental U.S. and Hawaii. Tracked broadcast media includes network, cable, syndicated, and spot television as well as radio. The company also monitors print advertising in 150 markets across the nation. Print tracking comprises newspapers, magazines, store circulars, and other free standing inserts, or FSIs. The service includes Spanish as well as English language-based co-op monitoring. The company also tracks outdoor and online media, and advertising outside the U.S. for ad agencies and company clients in their other business lines. (More...)

Competitrack uses Promixis Girder for their remote management and automation needs.

Promixis provides automation and remote management functionality for Competitrack's proprietary fingerprint identification. This system identifies commercials aired and allows staff in New York to verify accuracy and identify new advertising moments after it aired.

MINNEAPOLIS, March 30, 2006 -- Competitrack relies on Promixis Girder for managing its remote advertising monitoring facilities. Using the remote access capability of Girder, staff in New York is able to check on the accurate tuning of TV receivers connected in cities throughout the country and fully operate these receivers with the clicks of a few buttons. Girder is also used to change channels on these receivers according to a preset schedule so we are able to sample channels and monitor segments on demand. (More...)